Jun 25, 2018 | Community Relations, Entertainment, General News, Special Events, Travel & Leisure
UNCASVILLE, CT (June 25, 2018) – Barrett-Jackson, The World’s Greatest Collector Car Auctions®, delivered another incredible record-breaking automotive celebration during its 3rd Annual Northeast Auction, June 20-23, 2018, at Mohegan Sun in Connecticut. During the four-day event, 662 vehicles crossed the block with a 99.25 percent sell through rate, selling for more than $24.9 million, while 457 pieces of automobilia brought in over $832,000. Barrett-Jackson also fueled support for charity by raising $1.245 million from the sale of five vehicles, including the historic sale of Dodge’s last production 2017 Viper and 2018 Challenger SRT Demon for $1 million. In total, Barrett-Jackson set a Northeast Auction sales record, reaching nearly $27 million in total sales.
Celebrities, including actor and pro wrestler Bill Goldberg, NBA star Ray Allen, NFL player Barkevious Mingo and comedian Jeff Ross were on-site to join in the high-octane auction action. Barrett-Jackson’s Super Saturday was full of adrenaline-filled fun and included a stop from goldRush Rally as they kicked off their 10th Anniversary Rally, which will stop in 10 cities over 10 days across the United States. The rally is comprised of some of the most passionate auto enthusiasts driving the most spectacular supercars on the planet, and this was the first time in goldRush’s history that the rally stopped at a collector car auction during their epic drives.
“Once again the energy and passion at our Northeast Auction has been incredible to experience this past week,” said Craig Jackson, chairman and CEO of Barrett-Jackson. “We kicked off the event in a big way on Family Value Day with the historic unveil of the last production 2018 Dodge Challenger SRT Demon (Lot #3002.1) in Mohegan Sun’s spectacular new Expo Center. The next three days continued to ramp up with hundreds of collectible vehicles and automobilia pieces, Ride ’N Drives, Thrill Rides and interactive exhibits. We were honored to be the first collector car auction to host the goldRush Rally, and Saturday was also highlighted by the charity sales of the last production Dodge Viper and last Demon, along with a 35th Anniversary Chevrolet Corvette to help support our yearlong Driven Hearts charity initiative. It was truly an electric weekend and we thank all of our guests for making it such a memorable auction.”
The top 10 vehicles sold during the 2018 Barrett-Jackson Northeast Auction included:
- 1967 CHEVROLET NOVA CUSTOM COUPE “THE INNOVATOR” (Lot #687) – $275,000
- 1967 SHELBY GT500E SUPER SNAKE (Lot #667) – $210,000
- 2015 ROLLS-ROYCE GHOST (Lot #685) – $203,500 *Record
- 2018 DODGE CHALLENGER SRT DEMON (Lot #650) – $198,000
- 1970 CHEVROLET CHEVELLE SS454 LS6 (Lot #670) – $172,700
- 1970 PLYMOUTH ROAD RUNNER SUPERBIRD (Lot #671) – $170,500
- 1965 CHEVROLET CORVETTE 396/425 CONVERTIBLE (Lot #680) – $170,500
- 2010 FERRARI 458 ITALIA (Lot #686) – $170,500
- 1970 DODGE CHARGER R/T CUSTOM COUPE (Lot #689) – $156,800
- 1960 CHEVROLET CORVETTE 283/250 CONVERTIBLE (Lot #665.1) – $144,100
Charity sales took center stage during the Northeast Auction with the sale of five vehicles that raised a total of $1.245 million. Pro wrestler Bill Goldberg was on the block to amp up excitement for the last-production models of the 2018 Dodge Challenger SRT Demon (Lot #3002.1) and 2017 Dodge Viper (Lot #3002). The pair crossed the block on Saturday and together hammered in for $1 million to benefit the United Way. The $100,000 buy fee was donated to Barrett-Jackson’s yearlong Driven Hearts campaign supporting the American Heart Association. On Saturday evening, a ’88 Corvette 35th Anniversary Edition (Lot #3003) sold for $60,000 benefitting the American Heart Association. On Friday, a ’71 Corvette Sting Ray (Lot #3000) sold to benefit The Klingberg Family Centers and a ’70 Chevrolet C10 Pickup (Lot #3001) sold to benefit the American Red Cross.
“It’s rewarding to be a part of the enthusiasm of the automotive community across the Northeast,” said Steve Davis, president of Barrett-Jackson. “We’ve been so blessed to have this community behind us over the last three years, which includes their tremendous support of our charity efforts. With the generous support of our consignors and bidders, we have helped raise nearly $104 million to date for people across the country, from all ages and walks, live healthier and more meaningful lives. We’re so grateful to be a part of the good that comes from helping those in need.”
Automobilia was an integral part of the Barrett-Jackson experience during the 3rd Annual Northeast Auction and set a three-day auction record for total sales, selling 457 pieces that offered something for every type of collector and enthusiast. Automobilia sales soared to over $832,000, with the following top five sales:
- Late 1960s US Air Force Promotional Jet Shaped Go-Kart (Lot #8288) – $28,175
- 1950s Mobil Oil left-facing porcelain Pegasus neon sign (Lot #8297) – $28,175
- Hand-Built 1/3-Scale 1956 Corvette SR Prototype Go-Kart (Lot #8268) – $27,600
- 1950s Mobil Oil right-facing porcelain Pegasus neon sign (Lot #8298) – $25,875
- 1940s Chrysler-Plymouth single-sided neon porcelain sign (Lot #8294) – $23,000
Barrett-Jackson’s 2018 Las Vegas Auction is September 27-29, 2018, at the Mandalay Bay Resort and Casino. To submit an application to consign at the 2018 Las Vegas Auction, click here. For information on becoming a bidder, go to Barrett-Jackson.com/bid. Also, follow Barrett-Jackson on Facebook, Instagram, LinkedIn and Twitter for the latest news and information heading into the 2018 Las Vegas Auction.
About The Barrett-Jackson Auction Company: Established in 1971 and headquartered in Scottsdale, Arizona, Barrett-Jackson, The World’s Greatest Collector Car Auctions®, is the leader in collector car and automotive lifestyle events, which include authentic automobilia auctions and the sale of high-profile estates and private collections. The company produces auctions in Scottsdale, Arizona; Palm Beach, Florida; at Mohegan Sun in Connecticut; and Las Vegas, Nevada. With broadcast partners Velocity and Discovery Channel, Barrett-Jackson features extensive live television coverage, including broadcasts in over 150 countries internationally. Barrett-Jackson also endorses a one-of-a-kind collector car insurance for collector vehicles and other valued belongings. For more information about Barrett-Jackson, visit Barrett-Jackson.com or call 480-421-6694.
About Mohegan Sun: Owned by Mohegan Gaming & Entertainment, Mohegan Sun is one of the largest, most spectacular entertainment, gaming, dining and shopping destinations in the United States. Situated on 185 acres along the Thames River in scenic southeastern Connecticut, Mohegan Sun is home to three unique casinos, 1,600 deluxe hotel rooms, 2 world-class spas, a golf course, over 90 shops, restaurants and bars as well as three award-winning entertainment venues including a 10,000-seat Arena. Mohegan Sun is within easy access of New York, Boston, Hartford and Providence and located 15 minutes from the museums, antique shops and waterfront of Mystic Country. More information is available by calling 1.888.226.7711 or visiting mohegansun.com. Connect with us on Facebook, follow us on Twitter and Instagram@mohegansun, view us on YouTube and find us on Snapchat at username MoheganSun.
May 31, 2018 | Community Relations, Entertainment, General News, Special Events, Travel & Leisure
- The 10th annual goldRush Rally kicks off June 22nd in Boston
- First stop at Mohegan Sun on June 23rd will be rally’s first-ever at an auction
- The spectacular cars will be on display in the parking lot of Arooga’s Grille House & Sports Bar
UNCASVILLE, CT (May 31, 2018) – A historic Super Saturday is heading to Barrett-Jackson’s 3rd Annual Northeast Auction as the World’s Greatest Collector Car Auctions® has teamed up with Shell and Pennzoil to host goldRush Rally during the final day of the auction, June 23, 2018, at Mohegan Sun in Connecticut. It will be the rally’s first stop during its 10-year anniversary event and the first time in goldRush’s history the rally has stopped at an auction during their epic drives.
“Like Barrett-Jackson, goldRush embodies the best of the automotive lifestyle culture, and we are thrilled they have chosen to make a stop at our Northeast Auction during their 10-year anniversary event,” said Craig Jackson, chairman and CEO of Barrett-Jackson. “They represent an incredible group of our country’s passionate auto enthusiasts who own some of the most spectacular supercars on the planet. It is a truly unique and special opportunity that adds an exciting new element to our automotive lifestyle event on Super Saturday. We are proud to partner with Shell and Pennzoil in hosting this incredible group at Mohegan Sun.”
For the last decade, goldRush Rally has welcomed distinguished guests, VIP celebrities and automotive influencers to the #1 luxury rally in the country. Participants drive through high-profile cities and scenic back roads with unforgettable moments witnessed by dedicated fans and paparazzi alike. Some of those moments have included shutting down famous landmarks along the way, including the Golden Gate Bridge and Las Vegas Boulevard. This momentous occasion will be nothing less than exceptional with a groundbreaking lineup of cars, people and places.
“We are excited to collaborate with our sponsor Barrett-Jackson on our 10-year anniversary adventure,” said Ramin Arami, Founder/Managing Partner of goldRush Rally. “To be the best you need to surround yourself with only the best, and we couldn’t have picked a better partner.”
The event kicks off in Boston on June 22nd and will stop in 10 cities over 10 days – including Pittsburgh, Dallas and Barrett-Jackson’s hometown, Scottsdale – before finishing the rally in Las Vegas on July 1st. During the stop in Connecticut on June 23rd – on its way to New York – the cars will be staged in the parking lot at Arooga’s Grille House & Sports Bar for fans to see while rally participants visit the auction inside Mohegan Sun.
In addition, goldRush Rally will show support for the Driven Hearts campaign, Barrett-Jackson’s yearlong charity initiative supporting the American Heart Association. Participants will be using #DrivenHearts during their event and many of the cars will feature a #DrivenHearts decal. Fans will also be able to engage with the rally on social media platforms, including the Facebook pages Barrett-Jackson and goldRush. Full details and up-to-date information on the rally is available at goldRushRally.com.
Barrett-Jackson’s 2018 Northeast Auction is June 20-23, 2018 and will be the first event inside Mohegan Sun’s new 125,000-square-foot Expo Center. The preview docket is now available; for information on becoming a bidder, go to Barrett-Jackson.com/bid. To submit an application to consign at the 2018 Northeast Auction, click here. Also, follow Barrett-Jackson on Facebook, Instagram, LinkedIn and Twitter for the latest news and information heading into the 2018 Northeast Auction.
About The Barrett-Jackson Auction Company: Established in 1971 and headquartered in Scottsdale, Arizona, Barrett-Jackson, The World’s Greatest Collector Car Auctions®, is the leader in collector car and automotive lifestyle events, which include authentic automobilia auctions and the sale of high-profile estates and private collections. The company produces auctions in Scottsdale, Arizona; Palm Beach, Florida; at Mohegan Sun in Connecticut; and Las Vegas, Nevada. With broadcast partners Velocity and Discovery Channel, Barrett-Jackson features extensive live television coverage, including broadcasts in over 150 countries internationally. Barrett-Jackson also endorses a one-of-a-kind collector car insurance for collector vehicles and other valued belongings. For more information about Barrett-Jackson, visit Barrett-Jackson.com or call 480-421-6694.
About Mohegan Sun: Owned by Mohegan Gaming & Entertainment, Mohegan Sun is one of the largest, most spectacular entertainment, gaming, dining and shopping destinations in the United States. Situated on 185 acres along the Thames River in scenic southeastern Connecticut, Mohegan Sun is home to three unique casinos, 1,600 deluxe hotel rooms, 2 world-class spas, a golf course, over 90 shops, restaurants and bars as well as three award-winning entertainment venues including a 10,000-seat Arena. Mohegan Sun is within easy access of New York, Boston, Hartford and Providence and located 15 minutes from the museums, antique shops and waterfront of Mystic Country. More information is available by calling 1.888.226.7711 or visiting mohegansun.com. Connect with us on Facebook, follow us on Twitter and Instagram @mohegansun, view us on YouTube and find us on Snapchat at username MoheganSun.
May 30, 2018 | Breaking News, Employment, General News, Special Events, Travel & Leisure
Connecticut’s Premier Resort Destination Introduces the Earth Expo & Convention Center at Mohegan Sun and Prepares for the Barrett-Jackson Northeast Auction Coming up in June
Uncasville, CT. (May 30, 2018) – Mohegan Sun celebrated today the grand opening of the Earth Expo & Convention Center, the property’s $80 million-dollar expansion with a ribbon cutting ceremony held on Wednesday, May 30th. The state-of-the-art Earth Expo & Convention Center at Mohegan Sun is already making a name for itself as it makes Mohegan Sun home to one of the largest and most attractive exposition sites in the Northeast, with over 275,000 square feet of flexible meeting and event space. It is located next to the property’s Winter Parking Garage, adjacent to the Earth Tower guest rooms. The first major event held in Mohegan Sun’s Expo & Convention Center will be the third annual Barrett-Jackson Northeast Auction of collector cars from June 20th-23rd, 2018.
“We are honored to have you all with us and are excited to be here today to celebrate the grand opening of the new Earth Expo & Convention Center. While we have hosted many openings in our 22-year history, today’s is equally, if not more important, as it symbolizes our commitment and dedication to our flagship property, our employees, Southeastern Connecticut and the state as a whole. –Mohegan Tribal Chairman, Kevin Brown “Red Eagle.”
Featuring 15 meeting rooms including an Executive Boardroom and world-class service, technology and amenities, the Earth Expo & Convention Center at Mohegan Sun provides the perfect venue for corporate and association trade shows. The full expansion accounts for 250,000 total square-feet, which includes the 125,000 square foot column free Earth Expo Center and 20,000 square foot Earth Ballroom, both of which feature ample pre-function space right outside their doors.
Starting with Barrett-Jackson on June 20th-23rd, 2018, the Earth Expo & Convention Center has established future long-term partnerships with United Natural Foods Inc. (UNFI), the National Association of Postal Supervisors and the Connecticut Marine Trades Association, with plans to expand to more consumer geared shows and niche industry events.
Now boasting as the Northeast’s premiere destination for exposition and meeting facilities, the Earth Expo & Convention Center at Mohegan Sun offers a convenient location between New York City and Boston, with efficient, hassle-free accessibility from anywhere within New England and surrounding metropolitan cities. Easily reachable by toll-free interstate driving, the Earth Expo & Convention Center is just over an hour from both T.F. Green and Bradley airports with transportation by Mohegan Sun’s shuttle service and only 20 minutes from the New London Amtrak station by way of car service, taxi or Uber.
“The Earth Expo & Convention Center at Mohegan Sun delivers our promise to provide guests with exceptional service, immersive entertainment and flawless event execution from start to finish,” added Ray Pineault, President & General Manager of Mohegan Sun. “From gaming and concerts to corporate meetings and massive trade shows, our priority is to enhance guest experiences and add value with every visit, creating a lifetime of memories while solidifying customer retention for years to come.”
Earth Expo at Mohegan Sun is a column-free structure offering flexible programming within a long stretching space that also features natural light. The floor-to-ceiling windows and doors lead visitors to an outdoor patio which provides added gathering space in warm weather. Interior finishes on the Earth Expo & Convention Center offer a nod to the Mohegan Tribe’s cultural history, with custom carpeting and light fixtures that reflect Native American motifs, the nearby Thames River and the color palettes of the Earth and Sky Towers. In addition to being nearby Mohegan Sun’s hotel towers, Earth Expo & Convention Center is a short distance from Mohegan Sun’s Sky Convention Center, which is home to the 38,000 square-foot Uncas Ballroom.
Additional highlights of the new Earth Expo & Convention Center at Mohegan Sun include:
- 20,000 square-foot Ballroom, divisible into two and featuring over 3,000 square feet of pre-function space
- Free parking, eight bay loading dock from an open parking field and additional drive in access from two, grade-level drive-in doors
- 15 meeting rooms total, ranging from 360 square-feet to 675 square feet
- A 1,263 square-foot Executive Boardroom with 230 square feet of pre-function space and a private outdoor terrace
- 3,500 square feet of outdoor space including a large wrap-around terrace
- A 5,360 square foot kitchen
- State-of-the-art technology with cutting edge audio & visual capabilities, digital and free wi-fi
As part of the opening of the Earth Expo & Convention Center at Mohegan Sun, prospective clients can visit MoheganSun.com/Meetings for more information on the expo and meeting facilities and exceptional resort surroundings. In addition to details on new Earth Expo & Convention Center and the existing Sky Convention Center & Meeting Spaces, the renewed online convention sales website features fact sheets, property videos and floor plans, testimonials and awards, an overview of the resort and convenient travel recommendations.
“Our striking new Earth Expo & Convention Center cements Mohegan Sun as New England’s premier destination for conventions, meetings and corporate events, and further solidifies ourselves as the leading, most all-encompassing resort in the region,” said John Washko, Vice President of Exposition and Convention Sales at Mohegan Sun, “The large size and scope of the new exposition center expands Mohegan Sun’s trade show offerings with increased capacity for guests and with that, we look forward to welcoming thousands of guests during the four-day Barrett-Jackson car auction this month.”
Experiences Beyond the Earth Expo & Convention Center
For conferences and events of epic proportions, Mohegan Sun is also home to the Sky Convention Center featuring a 38,000 square-foot Uncas Ballroom, 14,000 square feet of pre-function space and 30 flexible and strikingly-designed individual meeting rooms, accommodating up to 5,300 people. The convention space includes an impressive Executive Boardroom, which offers 10-foot-ceilings, drop-down LCD projectors and screens with high-speed Internet access and individual lighting controls – perfect for satisfying the meeting needs on virtually any scale.
In total, Mohegan Sun’s meetings & conventions space now encompasses Earth Expo, two ballrooms and 45 meeting & breakout rooms, all accounting for 275,000 square-feet.
In addition to featuring the premier convention destination in the Northeast, Mohegan Sun’s commitment to continuously provide new and exciting offerings that exceed guests’ expectations has translated into 1,600 hotel rooms in the Sky and Earth Towers, 45 diverse culinary options, more than 35 retail shops, three night clubs, two Mandara Spa locations, the award-winning 10,000-seat Mohegan Sun Arena, a 400-seat Cabaret Theater, the 350-seat Wolf Den music venue, the 260-seat COMIX Comedy Club, a 18-hole championship Mohegan Sun Golf Club, and of course, world-class gaming with three casinos under one roof. To learn more and plan a visit to Mohegan Sun, visit MoheganSun.com or follow the brand on Instagram, Twitter and Facebook.
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May 10, 2018 | Entertainment, General News, Sports, Travel & Leisure
UNCASVILLE, CT. – May 10, 2018 – Building off a record-breaking 2018 Palm Beach Auction, Barrett-Jackson is returning toMohegan Sun in Connecticut for its 3rd Annual Northeast Auction, June 20th-23rd, 2018. 
In addition to the collector car and automobilia auctions, The World’s Greatest Collector Car Auctions® will bring a host of automotive lifestyle activities as part of the first event in Mohegan Sun’s newly built 125,000 square-foot Expo Center.
“We can’t thank the collector car community enough for the incredible memories we’ve shared at our first two auctions in 2018,” said Craig Jackson, chairman and CEO of Barrett-Jackson. “Fortunately, we are only just beginning. Mohegan Sun is a spectacular venue and we are thrilled to be the first event at their brand-new Expo Center. They added a second tower with 400 rooms leading into last year’s auction and their continued growth sets a tremendous stage for our 3rd Annual Northeast Auction. Even more important, highlighting the event will be the continuation of our yearlong Driven Hearts charity campaign that has already helped raise over $530,000 in 2018 for the American Heart Association, thanks to the incredible generosity and support of the collector car community.”
The week kicks off on Wednesday, June 20th with Family Value Day – a preview day for consignors, bidders and fans to experience all the automotive lifestyle activities in addition to looking at all the auction vehicles and automobilia items before they begin crossing the block on Thursday. In addition, the Motor Trend Live Stage will stream live coverage during the auction, with expert analysis on vehicles moments after they cross the auction block. Live television coverage of the event will be on Velocity and Discovery Channel; full television details have yet to be announced. A full schedule with exact times is available at Barrett-Jackson.com.
| Wednesday, June 20 – Family Value Day |
Thursday, June 21 – Saturday, June 23 |
| 8:00 AM – Gates Open – Automotive Lifestyle Exhibitors, Activities and Car Displays |
8:00 AM – Gates Open – Automotive Lifestyle Exhibitors, Activities and Car Displays |
| 7:30 PM – Invitation-Only Opening Night Gala |
9:00 AM – Ford Ride ’N Drives, Chevrolet Hot Laps and Dodge Thrill Rides |
|
10:00 AM – Automobilia Auction |
|
11:00 AM – Behind the Hobby Collector Car Symposiums |
|
1:00 PM – Collector Car Auction |
“The energy and excitement we experienced at Palm Beach was incredible and we believe that will continue at Mohegan Sun,” said Steve Davis, president of Barrett-Jackson. “The collector car community is vast throughout the eastern region of the United States and we will once again offer a wonderful mix of cars that provides a little bit of everything for everyone. We’ve had a great first two years in Connecticut and are excited to continue this new summer tradition with our 3rd annual event out in the beautiful Northeast.”
The driving theme for Barrett-Jackson in 2018 is the company’s first yearlong charity initiative, Driven Hearts. Designed to help raise awareness and money for the American Heart Association, Barrett-Jackson helped raise more than $350,000 at the 2018 Scottsdale Auction, followed by an additional $180,000 in Palm Beach, bringing the total to over $530,000 to date. The third of four commemorative license plates will be unveiled leading up to the Northeast Auction and will be on all auction cars, as well as available for purchase at the auction and online at ShopBarrettJackson.com, with proceeds benefiting the American Heart Association. Fans continue to have the opportunity to engage with the campaign on social media using #DrivenHearts, and Barrett-Jackson will auction a 35th Anniversary Corvette donated by Charmaigne and Darrell Pullen (story), with 100 percent of the hammer price benefiting the American Heart Association. More information on the campaign can be found at DrivenHearts.org.
For information on becoming a bidder for the 2018 Northeast Auction, go to www.Barrett-Jackson.com/bid. To submit an application to consign at the 2018 Northeast Auction, click here. Also, follow Barrett-Jackson on Facebook, Instagram, LinkedIn and Twitter for the latest news and information heading into the 2018 Northeast Auction.
About The Barrett-Jackson Auction Company:
Established in 1971 and headquartered in Scottsdale, Arizona, Barrett-Jackson, The World’s Greatest Collector Car Auctions®, is the leader in collector car and automotive lifestyle events, which include authentic automobilia auctions and the sale of high-profile estates and private collections. The company produces auctions in Scottsdale, Arizona; Palm Beach, Florida; at Mohegan Sun in Connecticut; and Las Vegas, Nevada. With broadcast partners Velocity and Discovery Channel, Barrett-Jackson features extensive live television coverage, including broadcasts in over 150 countries internationally. Barrett-Jackson also endorses a one-of-a-kind collector car insurance for collector vehicles and other valued belongings. For more information about Barrett-Jackson, visit Barrett-Jackson.com or call 480-421-6694.
About Mohegan Sun:
Owned by Mohegan Gaming & Entertainment, Mohegan Sun is one of the largest, most spectacular entertainment, gaming, dining and shopping destinations in the United States. Situated on 185 acres along the Thames River in scenic southeastern Connecticut, Mohegan Sun is home to three unique casinos, 1,600 deluxe hotel rooms, 2 world-class spas, a golf course, over 90 shops, restaurants and bars as well as three award-winning entertainment venues including a 10,000-seat Arena. Mohegan Sun is within easy access of New York, Boston, Hartford and Providence and located 15 minutes from the museums, antique shops and waterfront of Mystic Country. More information is available by calling 1.888.226.7711 or visiting mohegansun.com. Connect with us on Facebook, follow us on Twitter and Instagram @mohegansun, view us on YouTube and find us on Snapchat at username MoheganSun.
For high-resolution photos, please contact Aaron Cook at [email protected]
For press credential submissions, please visit: https://azure.barrett-jackson.com/Media/Home/MediaCredentialRequest
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Sep 26, 2017 | Breaking News, Entertainment, General News
Leading U.S. casino and entertainment venue launches all-new digital TV series to give fans an exclusive glimpse inside the all-encompassing resort destination
UNCASVILLE, CT (September 26, 2017) – Mohegan Sun, one of the largest resort destinations in the U.S., today announced the premiere of “Back of House,” an original digital TV series that chronicles the unforgettable behind-the-scenes happenings of the East Coast’s top location for entertainment, fine dining, gaming, and everything in between. The “Back of House” series debuts Wednesday, September 27, featuring six eight-minute episodes exclusively on BackofHouse.TV and YouTube.
“For the past 21 years, Mohegan Sun has become synonymous with providing visitors from around the world with the best entertainment and casino excitement, and what better way to shine a light on these one-of-kind experiences than with a peak behind the curtain at how it all gets done,” said George Galinsky, Senior VP of Marketing Communications. “As a leading entertainment brand always striving to deliver new and immersive experiences for our guests, we’re excited to show fans far and wide what it truly takes to deliver exceptional entertainment and hospitality.”
“Back of House” showcases the inner workings of one of the world’s largest casino destinations and trails the day-to-day lives of 11 employees as they manage celebrity events, deal with sold-out concerts, interact with chefs in their kitchens and overcome the occasional mishap along the way. Whether managing a massive Arena venue, coordinating thousands of hotel rooms nightly, or serving guests at the property’s countless restaurants, bars and clubs, “Back of House” features excitement around every corner.
“Like running a small city, the all-new series shows the excitement and challenges of working for an entertainment powerhouse,” said Robert Conticelli, President and Executive Producer for Primal NY. “The authenticity of the digital series allows viewers a ‘back of house’ pass inside Mohegan Sun. This unique content will stimulate interest and intrigue to experience the brand.”
“Back of House” Episode Synopsis:
1. Every Guest, Every Time
DJ Khaled is playing for a sold-out crowd in the 10,000-seat Arena, but this is the last thing on Lindsay’s mind as she gets ready for the after party at Avalon nightclub. She attempts to dodge all sorts of curveballs while making all the last-minute preparations.
2. Game Face
Erica has her game face on this week. She has money to give away and two casino promotional events that must go off perfectly. Don must be ready and on-time for Erica’s “Hot Seat Thursdays” promotion, with his expertise on the table games computer system.
3. Guest Star
Rachel Lindsay, fresh off her finale on ABC’s The Bachelorette, comes to Mohegan Sun for an exclusive Q&A and signing for her fans. Melissa oversees making sure the event goes off without a hitch, as Kim requests last-minute arrangements from Chef Lynn to build something sweet and special for Rachel and her fiancé.
4. Parking Mayhem
The gigantic Barrett-Jackson collector car auction comes to Mohegan Sun for the second time. Derrick is tasked with making sure nearly 2,000 cars arrive to property on time and that everything runs smoothly. It’s all hands-on deck as Jeff and Erica pull employees from all departments to ensure that the property is prepared for over a half million guests to come through its doors during the next few days.
5. Hot Summer Fun
It’s the launch of Hot Summer Fun, a huge promotion for the casino, and the team is turning up the heat. Jeff and Erica visit a series of radio stations with a lot of nervous energy to promote their first rooftop party of the season. Last year was a big hit with their guests and they’re determined to go one-better, weather permitting, of course.
6. Show Time
The Arena at Mohegan Sun is gearing up for two sold-out nights of Kenny Chesney. Greg is running around making sure all preparations are made. He has a lot of ground to cover so he enlists the help of Jennifer to ensure everything gets done on time. There’s added pressure when Susanne asks Greg to squeeze in a last-minute meet and greet for one of her VIP customers.
“With various celebrity appearances and VIP events every weekend, the high-caliber of excitement and organized chaos that occurs at one of the most successful casino resort destinations is taken to another level in the new ‘Back of House’ series, said Jennifer Ballester, Director of Corporate Communications. “We had a lot of fun taking cameras behind-the-scenes to give viewers an authentic look inside the average day in the life of hospitality employees, while highlighting the positive family work environment and wow factor that comes with working for a world leader in entertainment.”
Meet the “Back of House” Cast:
- Jeff has risen through the ranks quickly. He spent most of his tenure with the company in Human Resources before getting promoted to Assistant General Manager where he oversees most of the non-gaming operational departments. He works a demanding job, and he values family time and giving back to his community. “I love the people most of all; the excitement and being able to see how a team can come together to accomplish anything.”
- Erica is the marvelously vibrant Director of Consumer Promotions at the resort who handles all promotions available to guests on-site, as well as managing the Player’s Club rewards program. From Connecticut, Erica got her start in the hospitality industry selling high-end jewelry to the high rollers of a local casino with very little training, a job which blossomed into her now 20-year long career.
- Lindsay is a marketing consultant who specializes mostly in Nightlife, including the planning of parties and events with artists and celebrities. This Drexel University grad saw the nightlife marketing business as the perfect way to effectively combine her BS degree in Communications and her Music Industry minor. Both confident and caring, Lindsay prides herself on a “family first” lifestyle that puts her daughters and husband ahead of any amount of wealth or busy schedule.
- Derrick is Director of Transportation and knows that a resort experience is entirely contingent on excellent service from the staff. Derrick received his Master’s in Education from Sacred Heart University which has instilled in him an incredibly motivational personality that pervades the resort, keeping it running smoothly.
- Chef Lynn spent his childhood on his parent’s dairy farm in the South of Wales, charting a 60-year life course of food and art. Since 1969, Lynn has been part of both the culinary and hospitality industries, working with chefs from every corner of the world. Now, after 20 years at Mohegan Sun, he serves as its Director of Culinary and Executive Pastry Chef.
- Jennifer has enjoyed an illustrious 20 plus year career at Mohegan Sun as the Director of Corporate Communications. Considered a day one employee, she credits her climb up the public relations ladder to her years of working alongside great teams for a one-of-a-kind organization.
- Greg has worn many hats in his 10-year career at Mohegan Sun; from Publicist to Nightlife Manager to Corporate Entertainment Manager. Greg graduated from Johnson & Wales University with a bachelor degree in Sports/Event & Entertainment Management, and his favorite part of the job is seeing the look on guests’ faces when their favorite artist takes the stage.
- Susanne is the VP of New Markets and celebrating 20 years at Mohegan Sun. Her social skills are put to the test on a regular basis where her focus is assisting high-end slot and table game players. She gets to meet people from all walks of life and opens them up to memorable experiences that make Mohegan Sun one of the premier destinations in the world.
- Don is no stranger to the casino industry. His grandfather was a head engineer at Resorts Hotel & Casino in Atlantic City where Don was born. As an aspiring culinary student, Don attended the grand opening of Resorts and he fell in love with the casino atmosphere. He soon left culinary school to become a dealer and now serves as Director of Table Games, overseeing all casino operation from dealers to high rollers.
- Melissa began her career post college in social services working with kids in the foster care system in Connecticut. Eventually, Melissa found her true calling in entertainment when she became a Signature Events Consultant. Dealing with celebrities can be challenging, but there is no thrill like running a successful event and showing thousands of fans a good time.
- Kimberly is a Communications Manager who started her career five and a half years ago, right after graduating from Central Connecticut State University, and she hasn’t looked back. When first given the role of manager, Kim became the youngest to have the title – an accolade that she is very proud of. Kim logs in many steps on her Fitbit and says that the most important accessory in her position is a comfortable pair of shoes.
To give TV enthusiasts an exclusive first-look into the digital series, Mohegan Sun and Primal NY brought the excitement of “Back of House” to New York City during the Tribeca TV Festival, presented by AT&T, with a special preview of an episode from the series for all festival attendees to enjoy. “Back of House” was produced by Primal New York with President and Executive Producer, Robert Conticelli and Jason Koburov, Executive Creative Director.
Fans get a front row seat to the all-encompassing action when “Back of House” premieres on BackofHouse.TV, Wednesday, September 27.
ABOUT BACK OF HOUSE
“Back of House” is your all-access pass to the action behind the action at Mohegan Sun, one of the world’s largest casino resort destinations. Enjoy following this family of fun, dedicated employees as they navigate the backstage chaos, clashes and occasional calamities in their quest to make each guest’s stay an entertaining and unique getaway experience.
ABOUT PRIMAL NY
Primal NY is a full-service production studio that specializes in brand discovery, digital strategy, content creation and distribution. We seek to position our clients in ideal Digital, TV and Film scenarios to ensure optimization of content. Based in New York City, our award-winning team of diverse filmmakers has experience across many industries including fashion, sport, music, hospitality, and motion pictures. Primal seeks relationships where opportunities exist to develop original content strategy to enhance client brand identity by finding unique ways to tell their story. For more information, visit primal–ny.com.
ABOUT MOHEGAN SUN
Owned by Mohegan Gaming & Entertainment, Mohegan Sun is one of the largest, most spectacular entertainment, gaming, dining, shopping and meeting destinations in the United States. Situated on 185 acres along the Thames River in scenic southeastern Connecticut, Mohegan Sun is home to three unique casinos, 1,600 deluxe hotel rooms, 2 world-class spas, a golf course, over 90 shops, restaurants and bars as well as three award-winning entertainment venues including a 10,000-seat Arena. Mohegan Sun is within easy access of New York, Boston, Hartford and Providence and located 15 minutes from the museums, antique shops and waterfront of Mystic Country. More information is available by calling 1.888.226.7711 or visiting mohegansun.com. Connect with us on Facebook, follow us on Twitter and Instagram @mohegansun, view us on YouTube and find us on Snapchat at username MoheganSun.
